How Tech Companies Can Turn Employees into Brand Storytellers

How Tech Companies Can Turn Employees into Brand Storytellers

Our Take:

Many companies are totally on board with using storytelling to engage people with their brand–stories engage, entertain and inform. But, executives they often forget that their employes–those consumers that interact with their brand on a DAILY basis–can be the best storytellers. This post explores how you can identify and maximize the right employees to help tell your brand story. 

 

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